When you put in effort, you produce something beautiful.

As a business organization specializing in personal care products, Natura doesn’t quite fit the mold of a typical multi-level marketing company (MLM). While the majority of multi-level marketing organizations had a poor reputation history due to the fraudulent activities carried out under the pretext of various illicit marketing schemes, Natura managed to maintain its status as a trustworthy multi-level marketing company among its customers. When fraudulent tactics are encouraged, it breeds suspicion in the business community, which ultimately leads to the failure of most of the companies.

It is important to note that Natura & Company is a one-of-a-kind business; they primarily provide three product lines, and you can earn money by promoting their wares. You will be able to amass a suitable amount of money if you focus on selling things and recruiting additional people to participate in the enterprise.

“NATURA” is the ideal option for you if you’re seeking for a job that you can do from home if you’re interested. Let’s make an effort to comprehend the Multi-Level Marketing Business first before delving further into the specifics of the Natura franchise.

WHAT Is Meant by the Phrase “Multi-Level Marketing”?

Multi-Level Marketing, sometimes known as MLM, is a type of business approach that is employed by a large number of Network Marketing organizations to market their wares. The members of a Multi-Level Marketing business have a sales structure in which they are encouraged to bring other individuals into the existing network of people who are already there.

Following the completion of the recruitment process, the representatives will begin to receive a commission, bonuses, and incentives based on the sales made by their downlines as well as the new representatives they bring into the network. “Downline” refers to the individual distributors or the group that a “sponsor” of an organization’s direct sales network has recruited to work for the business.


Sao Paulo is the location of the headquarters for the Multi-Level Marketing (MLM) corporation Natura, which is based in Brazil. Antonio Luiz Seabra is credited as being the founder of the company back in 1969. A corporation that engages in one-level marketing, Natura markets itself as an environmentally friendly, sustainable, and natural product while also working toward improving the environment and providing social support.

It is well known that Natura makes it a point to ensure that the source practices it uses in promoting the protection of biodiversity respect traditional knowledge. The “Union for Ethical BioTrade” counts Natura as one of its original founding members. “Natura”

In 2005, Natura began a program called “Natura Musical” with the intention of preserving traditional Brazilian music and culture. More than 6.6 million independent consultants worked with “The Natura & Co.” in 2018. And by the year 2019, they claimed having revenue of approximately 10.9 billion USD, which was an increase from the revenue of 141.2 million USD reported the year before.

In the beginning of the year 2020, Natura completed the purchase of ‘Avon Products.’ Additionally, at one point in time, they were the owners of the subsidiary enterprises known as “The Body Shop” and “Aesop.” Being one of the leading multi-level marketing firms in the world, Natura is now operating in more than 73 countries around the globe. Since we have already covered the history of Natura, the next logical step is to talk about the popular products that the company sells to its customers.


The Natura & Company is primarily composed of three distinct product lines in its inventory. Avon, The Body Shop, and Natura are some of the names. The cosmetics and other personal care items are the primary emphasis of these product lines. The company is dedicated to producing goods that do not involve the use of animal testing in any way and are kind to the environment.

Because of the heightened awareness regarding the negative effects that many items have on the environment, the manufacturers of these products only employ natural components. All of these items are available for purchase via an online platform as well as directly from a “Natura Consultant.” Now, let’s have a look at a few of the most well-known products that Natura has to offer.

NATURA LUMINA: One of the well-known product lines manufactured by Natura & Co. is called Natura Lumina. The hair-based product known as Natura Lumina is of the highest possible quality. The ‘PrĂ³-teia Biotechnology Treatment’ system serves as the foundation for the development of Lumina’s product line. It will ensure that your hair is healthy beginning with the very first application that you do. The thread of the spider web, which is remarkably similar to the protein found in hair strands, served as the inspiration for the protein. The Natura Lumina presents an innovative approach to the care of hair by catering to the specific requirements of each individual strand of hair.

NATURA CHRONOS: The combination of products found in Natura Chronos is ideal for a skincare routine. In order to create the most effective skincare treatments possible, Natura combined potent substances sourced from the Amazon jungle with the most cutting-edge scientific research. Chronos also included some one-of-a-kind Amazonian bio-actives as an ingredient, which, when combined with cutting-edge technology, resulted in the production of skincare products that were both secure and effective. These products were designed to keep your skin feeling revitalized and intensely hydrated for up to twenty-four hours.

ILA FRAGRANCES: The enticing “Ilia Fragrances” will tickle your senses with a variety of feel-good smells that have been crafted specifically for women. An exquisite and alluring aroma is produced when real and rare Amazonian ingredients are combined with the finest essences from the world of perfumery. Discovering light scents that elevate your spirits with a sensory burst, positivism, freshness, and joy is something you may do with the help of Ilia Fragrances.


You are not going to become a billionaire overnight by working with the Natura firm, and making money through an MLM business takes time and perseverance. The business model of multi-level marketing (MLM) is structured in such a way as to maximize profits for the company while also compensating consultants with commissions for the effort that they put in to grow their businesses. Additionally, the organization provides its members with a wide variety of advantages; let’s have a look at some of these advantages.


You have the option to offer more than one line of products because Natura’s numerous sub-bands each provide a diverse selection of products for you to pick from. If you wanted to sell Avon products, you could also sell Body Shop, Aesop, or Natura effects products at the same time depending on the availability of such brands in your nation.


The product range is quite vast, but in addition to that, there are a few other things that may be bought and sold. When you sign up to be a Natura Consultant, you will be given the opportunity to sell Avon merchandise. You could also offer items from Aesop or Natura through a single door, which is an opportunity. Body Shop products could also be sold. Therefore, there is a significant amount of choice for your clients. Using a variety of products would put you in a position to capitalize on the enormous profit possibilities that this location offers.

DIFFERENT OPTIONS FOR SALES: You can sell to individuals directly, or you can open a store on Amazon or any other e-commerce website, and then sell your things through that store. In addition to this, you can set up your own website and sell things straight from your page. Because you offer such a wide variety of things, you should be able to make a significant amount of money solely from sales.

LESS/ NO REGISTERATION You are not need to purchase a starter kit in order to become a Body Shop Consultant, although doing so is likely to be in your best interest. There is a price range for the kit, starting at USD 49 and going up to USD 199. Free training will most likely be provided to you here by your sponsor, and it does not appear that there are any membership costs required to participate. You can launch a business on your own in this way for a lot less money or even without paying any registration fees at all, which saves a large amount of money.

HIGH POTENTIAL INCOME If you want to make more money, you can hire more individuals to work under you in your network line and receive a commission percentage (often between 25 and 30 percent) from the sales that they generate. Natura Parties and other events can be hosted by consultants as a means of generating sales or promoting a product. There are no restrictions placed on the ability to make sales. Commissions can be earned by consultants on any and all products that are sold through them.


Because Natura & Co. is one of the most well-known and successful multi-level marketing companies, the company is dedicated to philanthropic causes, promotes global awareness, and strives to be environmentally responsible. They, along with everyone else, have the obligation to ensure the continued availability of natural resources without damaging the environment. Let’s investigate some of the pledges that Natura has made and the tasks that it has taken on.


We have a healthy respect for life in all its manifestations.

The maintenance of your appearance should never put you or any animals in danger. Natura is an organization that is entirely free of animal products and functions as more than just a business. Since 2006, they have not conducted any experiments on animals, and PETA has given them their certification as a cruelty-free organization (People for the Ethical Treatment of Animals). They came up with the idea of using 3D Skin Printers as an alternative method for testing products. The “Cruelty-Free International Leaping Bunny” program is an internationally recognized gold standard for cruelty-free products, and all of the cosmetics and personal care items have been given the “Cruelty-Free International Leaping Bunny” seal of approval.

PACKAGING THAT IS ECOLOGICAL “Packaging that has a smaller impact on the world.”

The utilization of recycled materials and those derived from renewable sources is one of Natura’s highest priorities, and the company is continually on the lookout for more ways to lessen its negative influence on the environment. At the moment, we focus on working with recyclable materials, renewable sources (sugar cane), and refills. In 1983, Natura was the first company in the Brazilian market to offer customers the option of purchasing refills. Overall, they were successful in removing 1.6 thousand tons of plastic per year, which is the equivalent of the waste produced by 3 million people in just one day with only one try. In the next days, Natura hopes to improve our utilization of environmentally friendly plastic by introducing a renewable plastic made of sugar cane.


I really hope that after reading this essay, you have a complete understanding of everything there is to know about Natura & Co. The best option to earn more money, either as a side hustle or as a full-time employment, is to sell products for Multi-Level Marketing organizations. This can be done either part-time or full-time. The key to being a successful multi-level marketing (MLM) representative is having strong communication and business abilities. The greatest choice for you would be to become a Natura distributor if you are interested in launching a business under your own name and having the ability to set your own hours of operation. However, this is not a business strategy that can be done as a way to pass the time and earn money from doing so. The multi-level marketing (MLM) business is a legitimate way to generate revenue; however, the only way to get a respectable income from it is if you give it your whole and undivided attention.

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